Extra! Extra!
Pair of Ducks Helps Local Businesses Shine
BREAKING NEWS: Small towns and local businesses are withering and cookie-cutter corporate sameness is to blame.
Shackled to a bland brand, a no-go logo, an unsightly website, and emails that fail, you’re adrift in a sea of humdrum, longing for a lifesaver that can un-beige your biz. Enter Pair of Ducks—a towering trio of creative fabulists here to help you shine like a dang diamond!


For the Good of Brandkind
Pair of Ducks is comprised of storytellers, designers, and problem solvers who refuse to let small brands choke on vanilla puddin’. Our mission? To stop Main Street from going mainstream thanks to heroes like you …
- Harnessing your one-of-a-kind small business superpowers
- Reclaiming your creative edge
- Outshining and outwitting corporate competition with the greatest of ease
- Becoming a bona fide brand beefcake
We Honed Our Skills Working for HUGE Corporate Clients (+ Lived to Tell the Tale!)
30+ combined years of top agency and boutique studio work for global brands and small/midsize businesses
Forever fine artists trained in graphic design, illustration, creative writing, sculpture, animation, and motion graphics (ALSO PUPPETS)
Experience across food and beverage, e-commerce, CPG, healthcare, software, and nonprofit markets
Passionate brainstormers, script writers, movie buffs, and word nerds that love to fill plot holes and captivate an audience
10+ years experience in email marketing strategy, design, and development for national and global clients
Ones + Zeroes Superheroes at Your Service
Let’s talk turkey: You know your business has what it takes to be a homegrown heavyweight, you just need the tools, story, and style it takes to knock ‘em into next week! Pair of Ducks is armed with typefaces, color palettes, and more branding, strategy, and marketing mastery than is technically legal in the 48 contiguous states (also Guam):
Custom Branded Websites
that are cost-effective, fast to launch, mobile responsive, feature-rich, user-friendly, and easy to maintain
Email Marketing
set up with everything you need to send professional, polished, and personalized emails for your business or e-commerce store
Digital-first Branding
with strategy and messaging built in to make sure your brand has story AND style
Meet Pair of Ducks (P.O.D. for Short)
Local, Creative Superteam for Hire

Staci Gibson
Staci Gibson is a creative professional with a megawatt talent for email marketing and brand narratives. She studied sculpture at Western Michigan University, earning a BFA degree. In school, she worked as a purveyor of scones and artisan of sandwiches (if she looks familiar to you, this is why) while perfecting her skills at custom lettering and sign making. Her animation studies culminated in an award-winning short cartoon called The Adventures of Justin and Staci (it even went to some film festivals!).
She then began work as a graphic designer for Biggs|Gilmore, which became part of VML, which then became VMLY&R. She met Pair of Ducks co-founder Derek Brouwer in all that alphabet soup, and *fast forward to present* is now realizing a long-held dream of starting a business: Pair of Ducks!
Staci is especially fond of scrappy local businesses, vegan recipes, stop motion animation, candle making, rosemary lattes, and eating breakfast outside.
Favorite Movies
Fantastic Mr. Fox, It’s a Wonderful Life, Swiss Army Man
Favorite Socks
Drooping down leg, dangling off toe
Least Favorite Celebrity
Melissa Joan Hart (sorry/not actually sorry)

Derek Brouwer
Derek Brouwer is a design extraordinaire with a penchant for maximalism and a background in account management. He earned a BS degree in Graphic Design with a minor in Art History (which he studied abroad in Italy, molto bene!) from Ferris State University.
Straight out of college, he began work at VML (now VMLY&R), a multi-Ad Age Agency to Watch winner with offices all over the globe. His partnership with Staci Gibson began there, and the two have continued to work together ever since, and now they’ve taken it to the next level by launching their own company, Pair of Ducks.
Derek is a famous lover of eggs and firmly believes that adding a fried or poached egg on top will instantly upgrade any dish. He is a Disney adult, a Nintendo diehard, a fan of contemporary artist/nonagenarian Yayoi Kusama, has an ever-expanding card collection (trading cards, playing cards, lenticular postcards), and builds tricked-out gamer keyboards for fun.
Favorite Movies
Rock-a-Doodle, A Goofy Movie, The Princess Bride
Favorite Cheeses
Manchego, ibérico (basically the Trader Joe’s Spanish Cheese Tapas Sampler)
Birthday Twins
Johnny Unitas, Gary Cooper, Ishirō Honda, MrBeast

Justin Gibson
Justin Gibson is a writer and illustrator who loves absurd comedy, weird old movies (sci-fi, Godzilla, robots, monsters, etc.), breakfast cereal, and fancy root beers.
He attended Western Michigan University where he double majored in Art and Creative Writing as an undergrad and from which he later received an MFA degree in Playwriting. Some of his fondly-remembered college achievements included a weekly comic strip for WMU’s Western Herald newspaper, a six-episode stage play called Spacecano, and being president of the Western Film Society (twice). He also met Staci in WMU’s art department, which was well worth the price of tuition.
Work-wise, Justin teaches courses at WMU pertaining to art and writing and serves as the graphic designer for South County News, a thriving small town newspaper. Oh yeah, AND he works at Pair of Ducks!
As Chief Copywriter for POD, he writes website copy (like he’s doing right now, hi) and gobs of emails written for specific audiences in an array of voices. He is the POD proofreader par excellence—basically, he has eyes on everything that goes out the door that has words on it.
Favorite Movies
Speed Racer, The Incredible Shrinking Man, A Thousand Clowns, Rushmore
Favorite Almost Food
Frozen orange juice concentrate
Favorite Word
Furthermore (elegant in its superfluity, would make a dynamite name for a butler, should you be in a position to do such a thing)
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